Annuity Marketing Through Gender Separation

These are really interesting when you break them down. The differences between how men and women look at life. Here are some thoughts.

REMOTE CONTROL. Female.... A device for changing from one TV channel to another. Male... A device for scanning through all 375 channels every 5 minutes.

COMMUNICATION

Female... The open sharing of thoughts and feelings with one's partner. Male... Leaving a note before going drinking with the guys.

Gender selling, is there a different approach? Here are my experiences: Selling annuities can also be separated based on the gender of your prospect. If you are selling to a single female (senior) safety and security is at the top of the list and trying to sell indexed annuities is not a good idea.

Single men are much the same way, generally safety and security is important and I have found that single men are always interested in how much of a monthly income they receive at some future point in time. Single females don?t seem to have this concern.

Now put them together and a whole new chemistry is developed. The male always wants to know how much can they make and to the female it is less important. In a married couples situation an indexed annuity almost always will win and it may have something to do with the hunter/gatherer/nest builder syndrome.

I am not being sexist here, but based on my experiences, men are hunter gatherers and women are nest builders. A nest builder goes through three stages, build the nest (early family), keep the nest tidy (family years) and clean out the nest (later in life).

So it is important to sell to the situation, married couples will almost always have an interest in indexed annuities because of the thoughts and needs of the male. Focus on upswing and yield as a benefit.

? Single females will almost always want safety and security and would not be a good target for an indexed annuity. Focus on safety and security.
? Single males will always have an interest in future income so focus on the benefit of annuitization.
? Married couples will almost always have more interest in how the money can grow. This can always be accessed by who is talking the most. If the husband talks the most then it is an indexed annuity sale. If it is the wife talking the most, then safety and security is the benefit to focus on.

By separating sales concepts via gender separation will in fact provide you an edge in selling annuities. Whatever you do always focus on the benefits an annuity can provide and how those benefits can be of use to your prospects.

Bill Broich is a 30 year annuity salesman who helps agents generate annuity leads. Visit his website to learn more - Annuity marketing

 

How a Blind Annuity Insurance Agent Tripled His Income in Just 90 DAys

Had a phone call from an agent who said that by following these five marketing strategies he went from being blind about marketing to tripling his annuity production.

Check it out...

1. He was blind to the fact that he needed a good quality mailing list to use when he mailed out a series of postcards he received from our marketing system. In fact by following our "3-Step Postcard System" and mailing a 1,000 to 1500 postcards every week his production increased.

In addition, he found by mailing the same prospects at least three times over a three month period his response increased.

2. He was blind to the marketing fact that he had a horrible phone approach and door approach that cost him sales. He took our advice and by using just three key words he was able to set two appointments for every six seniors called who had received his postcard, but never responded to his 800 number or website he placed on the postcard.

These three magic words I've tested for years and I could personally call in the morning just six seniors (preferably widows) and I would have two solid booked appointments for the afternoon.

3. In addition, he learned in my marketing system that he was blind to how to approach prospect at their door. I gave him a door approach that I used when I was full time in the field working that allowed me a 65% in the house ratio for the initial interview. He used this approach with the people who he mailed out the postcards, but never responded to his request for a free report, or a benefit kit.

4. And that's not all...he was blind to the fact how important it was to stay in touch with his current client base on a monthly basis. He uses both our Annuity Pro Lead Capture Web Page and monthly Client Newsletter to stay in touch with his clients.

5. And here's the kicker...he started using our referral technique that gave him an average of three referrals on every appointment.

You will slap your forehead when you learn this technique.

The above five steps allowed this agent to average three solid appointments per day and literally triple his annuity production.

You can read more success stories and also my story how I was a lead junkie and always had 50 new leads a week in my shoebox on my front seat.

Go forth and prosper,
Russ Jones
http://www.ultimateinsurancesystem.com
http://www.PmrSystem.com
http://www.89Million.com (new)

How Do You Get Cash For Annuity Payment In a Lump Sum of Money?

Rather than wait to receive money monthly you can get cash for annuity payment today from what is known in the industry as a note buyer. Many people who find themselves in need of an immediate source of cash choose to sell their annuities either in their entirety or just a portion of the payments.

Annuities can refer to a variety of different financial arrangements but basically they all work out to a steady, monthly payment for a set number of years. In a structured settlement, which refers a financial plan for injury victims, the insurance company sets up an annuity whereby the victim receives x number of dollars, tax-free, for x number of years. You can also personally invest in an annuity, which works sort of like life insurance. You pay a certain dollar amount every year for a certain number of years, and in return when you reach that point you start getting x number of dollars a month for a specified amount of time.

Regardless of the type you currently have, you can receive cash for annuity payments if you have a need for a large sum of money in the short term. It certainly is much easier than applying for a loan at the bank or with another creditor, and it can usually be executed with 10-14 days with an experienced note buyer. Many people choose to do just this to free up funds for a new investment opportunity, a big purchase or some other financial need.

How do you know the total amount of cash for annuities you will receive?

There is no way to determine the exact amount you will receive for your annuity before you speak to a note buyer. This is because there are a lot of factors involved that must be considered in order to arrive at a quote. What is the balance, how much time is left, what are the inflationary concerns, how financially stable is the payor?

These are a few of the questions a buyer offering cash for annuity payment will ask in order to determine how much your annuity is worth. Also, keep in mind that you do not have to sell the entire annuity. Rather, you can sell just a portion of it and retain the rest. You can also often split the monthly payments, so you receive some and the buyer receives some.

That's why it's so important to find a reputable, experienced note buyer to purchase your annuity from you. He or she will be able to present all of the available options to you so you can make an informed decision. And remember, money today is always worth more than money tomorrow, so you really can't go wrong with a cash for annuity arrangement.

Jamie has been working in the finance industry for many years and is a contributing editor to http://www.selling-your-note.com. Learn more about cash for annuities and get a free, no obligation quote from professional note buyers on our site.

3 Reasons To Sell Your Annuity Now

Selling an annuity can be a difficult decision for some people. If that?s you then I want to let you know up front that selling your annuity is only something you can determine whether or not the time is right for you.

If you are thinking about selling your annuity then I want to give you 3 reasons why you might consider doing so now.

Sell Annuity Reason #1 ? More Flexibility

While having some scheduled payments can be great, some annuities do not offer the flexibility one might need. With structured settlements and payments, this can work great for some and be a terrible situation for others.

You?ll need to decide if your current situation calls for more control over your income. If so then you might want to consider selling your annuity now.

Sell Annuity Reason #2 ? Better Investment Vehicle This reason is one of my favorites. The annuity might pay a nice amount over a certain time period, but you might have been presented with a better opportunity to leverage your funds.

Only you and your advisor can determine that, but if you have a better situation in hand that will allow you to increase your investment at a much quicker time rate then you should definitely consider selling your annuity now to cash in on the opportunity.

Sell Annuity Reason #3 ? Liquidity

Okay, this is a no-brainer. You may want access to your funds, well?just because.

There?s no rhyme or reason, you just want to have more control over your money and faster access to it. If that?s the case then don?t feel bad. Having the money available to do whatever you wish with it can be a little bit more comforting than knowing you have to wait for it.

In closing I would recommend that you talk with an advisor to find out the best situation for you and which company you should go with to sell your annuity for one lump sum.

There are some companies that deal specifically with structured settlement companies who can give you great service and make the process easy as pie.

You?ll definitely want to go with a company like the one I mentioned above.

James Carter writes helpful information on how to Sell Your Annuity Now! To get more FREE information go to: http://www.my-search-help.com/Settlement/index2.htm

Annuity Basics

Annuities can be very good things for some of us and a disaster for those of us who have not been made aware of the pitfalls and traps that in turn can easily befall them. Since most people have or are going to look into annuities as a retirement or and an investment vehicle, make sure it fits into today's needs and parameters. It has to be right for the times we are in and it needs to be periodically revaluated for tomorrow's world.

Precautions to be taken when buying annuities:

1. One should not Buy Annuities With Long Surrender Periods:

People are talked into buying an annuity that locks up their money for an excessive period of time with a surrender period that is longer than another comparable annuity with similar interest rates.

2. Do not fall for First Year Bonus Interest Rates:

Some annuity companies offer you a 'bonus' or 'bonus interest rate' on your first year deposit into an annuity.

3. Understand exclusion rations and the value of a partial 1035 exchange.

This is a rather complicated subject because there are enormous variables in determining how to properly structure your annuity contract from day one so as to maximize the taxable exclusion ratios when and if you decide to take an annuitization income from your annuities in the future.

4. Do not use small companies with questionable financial ratings

An annuity by definition is a contract guaranteed by an insurance company. Annuity consumers sometimes forget this and buy and annuity without factoring the claims paying ability of the insuring company. This does not only apply to the questions of solvency or bankruptcy but to the more subtle effect it might have ones contract. If an annuity company has financial trouble it most likely will not go bankrupt (even though it is a possibility) because of the various government regulatory groups that monitor annuity companies. But what can happen is the annuity company will lower the rates at which it credits interest to your account in order to make up its losses in other areas of its business.

5. Know the guaranteed cover per person per insurance company

One needs to know if an insurance company goes broke what is the guaranteed cover per person per insurance company is available .One should not invest more than that in the fixed or guaranteed annuities and the variable annuities are not covered. Because if they broke then one may get stuck or spread the amount between different insurance companies.

6. Consider the shortest penalty free surrender date The next thing you have to consider is getting the shortest possible penalty free surrender date term as possible so long as the interest rate is better than any CD.

Lastly and most importantly get the best professional help, one who will always tell you "like it is" even if its sometimes hard to listen too and even harder sometimes to act upon.Mansi gupta writes about annuity basics .