Thursday, March 27, 2008

The Most Powerful Annuity Lead Farming System

The Most POWERFUL, Annuity lead MONEY-MAKING Farming System You Will Ever Use.

This is probably the MOST POWERFUL FARMING METHOD you will ever use for getting clients. AND, this one strategy should pay for your course at least 30 times over within your first 3 MONTHS!

One Insurance agent farms an area with a single letter, then follows up with a phone call to a list that has been scrubbed for the ?Do-Not Call List.? 9 times out of 10 the prospect doesn?t remember getting his mailing. Does this sound familiar?

Most agents complain they lose money on mailings like this. Aside from the wasteful ?image? marketing we?ve been duped into believing works, you will generate anywhere from 100% to 500% more response when you use a ?multi-step? farming sequence rather than a single step.

What is multi-step? Simple. Instead of sending simply one mailing, send several mailings in a timed sequence. And by all means ? STOP using the wasteful ?image? farming most agents. The only way you will get the response you?re looking for is to use ARM farming methods.

And if you don?t think multi-step isn?t more profitable for agents, think about this: Let?s say you create a farming piece, and send out 500 letters costing $.50 each. That?s $250. 9 Times out of 10, you?ll get less than a 5 responses. Now your not very happy.

Now, let?s say you decide to mail the same 500 pieces, but with a 3-step multi sequence. This time, you?ll spend $250 X 3 mailings = $750. But because of the effectiveness of multi-step farming, your chances of getting a half dozen new clients are up 500% or more. If you get one annuity sale for $100,000 and your commission is $8,000. Would you spend $750 to get $8,000. Work the numbers. This method works and will continue to work for years to come.

The bottom line is this: AS A FINANCIAL ADVISOR, IT WILL ALMOST ALWAYS MAKE MORE ECONOMIC SENSE TO USE MULTI-STEP A.R.M. FARMING, VS. THE WORTHLESS ?IMAGE? FARMING WE?VE ALL BEEN TAUGHT TO USE.

Here?s how the sequence works:

Letter # 1: Send out on DAY 1 (remember to test a small quantity before spending a lot of money on something ?unproven?!)

Letter#2: Sent out 1 week to 10 days AFTER letter one is sent. You?ll also note that letter 2 refers to letter 1 in its introduction.

Letter#3: Sent out 1 week to 10 days AFTER letter #2 is sent. It also refers to letter #2, and frequently has a ?FINAL NOTICE? headline in it.

You can continue this sequence for as long as it?s profitable for you.

Go forth and prosper, Russ Jones http://www.ultimateinsurancesystem.com http://www.PmrSystem.com http://www.89Million.com (new)

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Sunday, March 23, 2008

Charitable Gift Annuity - Immediate, Deferred, College, Flexible Annuity

For some people, a Charitable Gift Annuity (CGA) is a convenient way to donate funds to an educational, religious or other charitable organization. A Charitable Gift Annuity works very similar to other annuities you might purchase through your insurance company, but in this case you will receive an annuity payment directly from the organization. Typically, you donate a monetary amount to the organization of your choice and then begin receiving payments either immediately or at a predetermined date in the future.

Donations to charities are subject to the charitable tax deduction, and you are entitled to make this deduction on your income tax return for each year you make a new donation. You can choose to receive your annuity payments yearly, quarterly, or monthly, although most people choose quarterly payments. Quarterly payments from a Charitable Gift Annuity are received on the last day of the quarter, not the first.

Similar to other annuity options, Charitable Gift Annuities are subject to state and federal regulations. The American Council on Gift Annuities (ACGA) sets uniform gift annuity rates for use by charitable organizations. These rates set the recommended limits for payout rates to the donor.

If a charity stays at or below these rates, they are not required to justify that their rates are within state regulatory laws. If the charity chooses rates above those set by the ACGA then an actuary is necessary to ensure compliance to the individual state laws. Rates are determined by the age of the annuitant and when the withdrawal period for the annuity begins.

A charity may spend a portion of a donation immediately but must retain enough money in its reserve to satisfy its annuity agreement with the donor. The agreement for Charitable Gift Annuities states that the annuitant will receive fixed payment amounts for their lifetime only and not an additional period of time thereafter for their beneficiaries.

This means that once an annuitant dies, payments cease and the remainder of the annuity is absorbed by the charity. The donor can opt to extend the annuity agreement to an additional annuitant, as with the joint and survivor or two lives in succession options, but the annuity payments will be split between the two individuals and will cease after both parties have died.

DIFFERENT TYPES OF CHARITABLE GIFT ANNUITIES:

IMMEDIATE GIFT ANNUITY

1. If you choose an Immediate Gift Annuity, payments will begin in the payment period immediately following the final contribution date. As mentioned previously, the annuitant can choose to receive payments annually, quarterly, monthly, etc. Depending on when the contribution was made, you can request your first payment to be for the full, and not prorated amount.

DEFERRED GIFT ANNUITY

2. With a Deferred Gift Annuity, the annuitant is allowed to receive payments at a future date predetermined by the donor. The date chosen must be at least one year from the contribution date, but the payout schedule offers the same flexibility as the Immediate Gift Annuity.

COLLEGE ANNUITY

3. A parent or grandparent may want to establish a college fund for a child to offset the rising cost of higher education. In this case, they would donate money for a College Annuity which will only pay out over the lifetime of the child (annuitant). Payments usually begin at age eighteen, or when the child/annuitant is old enough to attend college. The annuitant may choose payments for life or receive larger payments spread out over the number of years they attend school.

FLEXIBLE ANNUITY

4. A Flexible Annuity allows the annuitant to decide the starting date for payments. Usually the annuitant chooses retirement or another date of importance to begin receiving payments. Keep in mind that one factor for the annuity payment rate is age, so you will receive larger payments if you wait until you are older.

HOW DOES A CHARITABLE GIFT ANNUITY WORK?

You may be asking how this works in a real life example. Let?s assume you just turned seventy-five and have $25,000 that you would like to donate to your alma mater as a Charitable Gift Annuity. You opt to receive immediate annuity payments on a yearly basis, and your calculated annuity rate is eight percent. Based on your annuity agreement with your alma mater, you will receive a payment for $2000 every year for the rest of your life, and an immediate tax deduction of over $9000!

This is only an estimate, and your actual deduction will vary according to changing tax laws and changing rates established by the ACGA. You should always consult with a knowledgeable financial advisor such as Estate Street Partners before donating or investing large sums of money to guarantee your rights are protected.

Author bio - Rocco Beatrice, CPA, MST, MBA
Award-winning estate planning & trust expert
MS - Taxation, Master of Science Taxation
MBA - Management / Taxation
BSBA - Management / Accounting
CPA - Certified Public Accountant
-----
Irrevocable Trust Asset Protection, Medicaid Asset Protection
Private Annuity Trust
71 Commercial Street #150, Boston, MA 02109
tel: +1.508.429.0011 fax: +1.508.429.3034

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Friday, February 29, 2008

10 Important Insurance leads-Annuity leads Marketing Tips

Each of the following Ten Insurance leads-Annuity leads Marketing Tips is based on a highly effective - but often overlooked marketing tactic. How many are you using? How many have you overlooked?

Tip 1: Insulate yourself against the impact of change by increasing the number of Insurance products and services you offer ...and by using a variety of different marketing methods. For instance, you can use a postcard mailing to Senior Citizens from age 62 to 78 and income over $40,000. Every three weeks you would drip on them with another postcard. Also, you could do a quarterly newsletter. I like our "World Smallest Newsletter?" on a over sized postcard. Only a small portion of your total business will be affected if the sales of one product or marketing spoke on your marketing wheel declines or the response to one marketing method drops.

Tip 2: Insurance Clients are prospects too. Stay in contact with them. Find or develop other products or services you can offer them. It's easier to make a sale to a previous customer than to someone who never bought from you. Here's the ratio of marketing you should use. Front end marketing should be 25%. That's use postcards, letters, flyers and emotional type ads to generate business. You should be getting 25% of your business from "Critical Mass." That's by working your clients to offer more services and products to on annual review. Another 50% should come from using a systematic process of getting your clients to have their friends calling you. We go in depth on systems you can use to have a bundle of referrals.

Tip 3: Avoid making any claim that sounds exaggerated ...even if it is true. A bold claim creates doubt in your prospect's mind and jeopardizes the sale. Reduce any bold claims to a more believable level. Use third party articles to help make your claims hit home.

Tip 4: Express numerical claims as odd numbers with fractions or decimals. For example, "Our clients save 17.7 percent" sounds more believable than "Our clients save 20 percent" ...even if 20 percent is the accurate number.

Tip 5: Set up a Insurance leads-Annuity leads automatic mailing system that you can use weekly that will keep you in a steady flow of leads. We have developed a brand new "Ultimate Postcard System" that you can use that will do all your postcard mailings that will only take about 15 minutes a week. Thing of your business as a wagon wheel with spokes and the hub is the base. If you only have two spokes and one breaks your in trouble. However if you have at least 10 spokes and one breaks it won't be a problem. That's what you want your Insurance marketing business to have. You need to have systems in place for building referrals, current clients, center of influences, postcards, telemarketing, newspaper ads, etc. I highly recommend you start out 2005 with mailing out at least 1,000 postcards per week using our "3-Step Postcard Systems.?" www.ultimateinsurancesystem.com/specialreport.htm Tip 6: Develop a series of 4 or 5 different special Insurance leads-Annuity leads postcards. Use them one at a time on a quality lists. I also like to use income levels over $50,000. Our test show that 80% of these people have CD money. Continuously recycle through the same series of dripping of postcards. This enables you to keep using special postcards to generate sales without taking time to develop new ones.

Tip 7: If you're attracting many prospects who really don't have (or can't get) the money to buy your product or service ...you need to change your market. Target a market where prospects have an intense desire for the benefits produced by your product or service - AND the money to buy it.

Tip 8: Set yourself apart from competitors by offering an exclusive benefit your competitors cannot copy ...or one they're not willing to copy. One agent I know has positioned himself in the following way. He specialists in showing people how to have retirement money available from the 11 to the 20 year. People are out living their money.

Tip 9: Advertising Insurance leads-Annuity leads copy produces the biggest response when each reader can believe the message was written specifically for him or her. As you write any sales message, visualize you're writing to one person instead of to a large group of people. This will help you write in a less formal and more personal style. Personalize envelopes with head addressed and a real live stamp.

Tip 10: Most insurance sales are not made on the first contact. Develop a method to capture and save the names and contact information of prospects who don't buy from you. Follow up periodically. A little gentle coaching will eventually convert many of them into buyers. Develop a newsletter that you can send out on a monthly basis. It can only be a postcard or a 8.5" X 11" letter.

Each of these 10 Insurance leads-Annuity leads marketing tips implements a simple but highly effective marketing tactic. Take action now to apply those you overlooked. You'll be surprised by how much business it produces for you. Check out our "Lazy Agents Marketing System." I hope you enjoyed this article and you will apply some of the principals discussed. If you need marketing help just go to the following website Http://www.ultimateinsurancesystem.com/specialreport.com Yours for your success, Russ Jones Creator of the "3-Step Postcard System." www.Ultimateinsurancesystem.com


Creator of "The 3 Step Postcard System" Developer of "Annuity Pro Lead Capture Web Page System" http://www.pmrsystem.com

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Sunday, November 25, 2007

Annuity Owner Mistakes

Okay, so I can tell you I have sat in front of countless numbers of people who have made mistakes when purchasing and owning annuities. And I have visited people who wish they never got involved in an annuity. And I have seen people who say that their annuity is their worst nightmare...So what is it that makes the annuity such a bad thing for some people and such a great vehicle for others??? Well I am about to tell you...and it all goes back to the annuity owners biggest MISTAKE. Yes, not mistakes but mistake.
Let me explain to you. Most annuity and insurance agents out there have what is called their "best product." IT is the product that can supposedly solve every investment need for any investor. And they make it sound so good that when someone is shopping for annuities, they ask the salesperson, "what is the best annuity?" and this is the biggest mistake. For all you know, the best annuity to the salesperson may be the one that pays the best commission to him. This question gets more people in trouble than any other question in the investment world..."What is the best ____________ (annuity, stock, mutual fund, etc)? Like I say all the time, there is no best investment because everyone's needs are different. Each investment has it's own benefits which have to be matched to an investor's needs.
So in essence, the biggest mistake is searching for the "best" investmtent. So how do you avoid the annuity owner's biggest mistake? By asking a better question? The best question is "What is the best investment FOR ME?" That question is totally different. You see, to further elaborate, the biggest mistake involves not doing your homework. When you don't do your homework and you look for the "best" investment, you will probably end up with something that you don't want. By doing your homework, you can figure out what you DO want and what you DON'T want. And when a salesperson presents something to you, you can quickly see if it fits your needs or not. If it does not, then the salesperson probably didn't do his job.
One tool to assist you in this search is the book, "Annuities: The Shocking Truths Revealed" Yes, you guessed it; it is not free. But it is valuable. It not only tells you what annuities can and cannot do, it gives you the right questions to ask your agent. It helps you avoid all of the annuity owner mistakes that are made. This is because it tells you everything the agnets, banks, and insurance companies don't. And it revolves around the premise of doing your homework so an annuity doesn't become your worst nightmare.
The bottom line is, always ask, "what is the best annuity for me?" And if the salesperson starts shooting out answers without asking you about your situation, then run...run and find another person. And before they ask you about your situation, it's a good idea to know your own situation. The more you can help a GOOD salesperson, the more they can help you. And remember, there is no "best investment." There is only a best investment for each person relative to their situation and their needs. And please remember...
Ignorance is not bliss...
Tony Bahu is a licensed annuity agent well versed with equity index annuity,
index annuities, equity indexed annuities, index annuity and indexed annuities and has authored 'Annuities: The Shocking Truths Revealed', which reveals the secrets that the banks and insurance companies don't want you to know.
For more information on his document, visit the site below right now!
http://www.AnnuityMD.com

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